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Route planning as easy as sending a text: Building confidence with your riders

Apr 22, 2024
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Traveler Experience

In today’s fast-paced world, efficient transportation is vital for keeping cities moving smoothly. Whether for work, school, or leisure, riders rely on public transit systems to reach their destinations on time.

Gone are the days of anxiously waiting at the bus stop, unsure when the next bus would arrive. With today’s SMS capabilities, riders can send a text message to their agency’s unique phone number, input their bus stop number, and receive an update on when the next bus will arrive.

This modern approach to communication empowers riders to plan their journeys more effectively, reducing stress and uncertainty along the way.

Imagine this

You have an interview for your dream job today; you’ve been preparing for this interview for weeks and feel very confident. You want to make a strong first impression, so you plan to arrive 30 minutes early. Traffic is unreliable in your city, and you don’t have to travel too far for the interview, so you opt for public transportation.

You’re preparing to leave for your interview, enjoying your last sips of coffee. You're a frequent rider, so you already have your transit agency's phone and bus stop number saved. After sending a quick and convenient text, you receive an immediate response informing you that the bus will arrive in 10 minutes. You're happy to know you'll make it to your interview on time.

You arrive at your bus stop just as the bus is pulling up; you feel excited and confident for your day ahead.

Better Solutions, Better Experience

This scenario had a favorable outcome not only for your rider but also for your transit agency.

In an era dominated by mobile devices and texting, offering an SMS option not only provides a simple solution to riders but also caters to the behaviors of the younger generations, who often favor sending a text over making a call. Offering a simple solution that accommodates all ultimately improves your riders’ experience.

An SMS solution will also benefit your agency by offloading your call center volumes; instead of riders calling to find out when the next bus will arrive, they can send a text and receive an automatic response.

Get Started Now

Improve your riders’ experience with Trapeze Group’s INFO-SMS solution!

INFO-SMS enables your riders to get real-time updates about their next bus’s arrival time through a simple text. It also helps your agency save time and operational costs by offloading call center volumes, allowing customer service representatives to focus on other agency priorities.

Interested in learning more about our INFO suite of products? Check out our new Traveler Experience webpage! 


 
Manpreet focuses on improving the rider experience by developing and providing traveler experience solutions. He's worked with many transit agencies to ensure that Trapeze traveler experience solutions meet the needs of the agency and riders.
 
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